Athos Commerce's Personalized Email Recommendations integrate the recommendations engine with your email service provider. In order to integrate email recommendations into your store, your Cordial and ecommerce instances must already be connected.
Athos Commerce sends data to Cordial that can be used to create email and SMS recommendations.
Configuring a recommendations profile
In the Athos console, in the main menu, select "Personalization", then click "Marketing Automation".
On the Marketing Automation page, click the "Messaging Recommendations" tab at the top left, if the Personalized Segments tab is selected. Once the system is displaying Messaging Recommendations, click the "+ Add New Profile" button to connect your Athos account with Cordial.
The following window will appear:
Select "Cordial" and click the "Next" button at the bottom right. The following pop-up window will appear:
Now, you will select your campaign type. In this example, we will choose "Abandoned Cart", then click the "Next" button at the bottom right.
Next, we will select the recommendations type. In this example, let's use "Personal", which will set the profile to recommend products based on the individual shopper's order history. Then click the "Create Profile" button at the bottom right.
The Profile editor will appear, where you can customize the recommendation profile.
Profile Name
Type a name for the new profile.
Template tab
On the Template tab, you have only one option: the Product Card drop-down menu. Click this drop-down to select an option. In the current example, "Email" is selected.
Email Layout tab
On the Email Layout tab, you will configure the appearance of an email containing Cordial recommendations.
Desktop/Mobile Breakpoint
Enter the number of pixels to represent the width of the shopper's screen, at which point the responsive design will adapt content and layout to that size.
Note: The maximum number of items that can be recommended is 20.
Max items = (Recommendations per Row) times the (Number of Rows)
Desktop
- Recommendations per Row = This value represents how many product recommendations the shopper will see in one row on the screen.
- Number of Rows = This value represents how many rows of products will be shown to the shopper.
- Cell Padding (in px) = This value provides spacing around each product shown in the layout preview.
Mobile
- Recommendations per Row = This value represents how many product recommendations the shopper will see in one row on the screen.
- Number of Rows = This value represents how many rows of products will be shown to the shopper.
- Cell Padding (in px) = This value provides spacing around each product shown in the layout preview.
Test Preview
Click the "Test Preview" button at the top right of the Email Layout section to see how the configured layout will appear to a shopper. You can continue to adjust the email layout settings and test the preview as often as you like.
| Desktop | Mobile |
Previewing the Layout
In any tab, you can type in the Recommendations Preview search bar at the top right to find a product, and use this to get a preview of how the recommendation email might look to a shopper.
Save the profile by clicking the blue "Save Profile" button at the bottom right.
Once the profile has been saved, the system will display any configured messaging recommendations.
Managing Cordial recommendations profiles
Once a profile has been created, you have the ability to modify it as needed. Click the three-dot icon at the right of the profile and select "Edit".
When the Profile editor appears, you may modify the profile as needed, then click the "Save Profile" button at the bottom right of the window.
Connecting Cordial to Your Store
If you need to connect Cordial to your store, please visit the following Cordial articles for guidance.
Note: Athos supports Email Recommendations for Magento 2. If you are still using Magento 1, you will need to upgrade to Magento 2 before implementing Email Recommendations to your store.
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